TESCO Creates an Inclusive In-Store Experience
Diversity, equity and inclusion are hot topics for business #leadership. While for some companies, there has been focus over years, many #business leaders have just started their journeys, recognising organisational performance can be enhanced by cultures which ‘walk the talk,’ living and breathing #diversity, #equity and #inclusion.
This said, companies can also create diverse and inclusive environments for their stakeholders, and that includes the customer base. So is the case with UK-headquartered #grocery house Tesco, which this week has confirmed that its ‘Quiet Hour’ scheme -- piloted earlier this year -- will now become a permanent feature.
On Wednesdays and Saturdays, from 9am to 10am, the in-store experience will look and feel very different to its usual loud and bright self. Amongst other elements, lights will be dimmed and checkout noise will be lowered in all of the larger #retail sites.
This #healthandwellbeing and inclusion-focused #innovation was designed with the recognition of the 20% UK population who have a #disability and/or will find the environment more manageable and less stressful, including those with autism, elderly customers, those with mental health issues, etc.
As TESCO’s Group Customer Proposition Director Claire Pickthall has conveyed, “We want everyone to know that TESCO is a welcome place for everyone to come and shop or work for us.”
How can you innovate to be more inclusive?
#betterbusiness #sustainability #diversityequityandinclusion
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